{"id":3124,"date":"2021-08-23T12:47:03","date_gmt":"2021-08-23T12:47:03","guid":{"rendered":"https:\/\/bunnystudio.com\/blog\/?p=3124"},"modified":"2025-05-24T12:50:57","modified_gmt":"2025-05-24T12:50:57","slug":"vocal-fry-what-is-it-and-does-it-hurt","status":"publish","type":"post","link":"https:\/\/bunnystudio.com\/blog\/vocal-fry-what-is-it-and-does-it-hurt\/","title":{"rendered":"Vocal Fry: What Is It, and Does It Hurt?"},"content":{"rendered":"<p><strong>You\u2019ve probably woken up late more than a few times in your life. It\u2019s okay, nobody\u2019s judging! Well, maybe your boss did, or that date you made wait for an hour because you took a nap. But, did you ever notice how it affected your voice, made it creakier, lower, like <a href=\"https:\/\/www.youtube.com\/watch?v=N3HbrfV0hJM\">Leonard Cohen<\/a>? You may have been unconsciously doing vocal fry there!<\/strong><\/p>\n<p>Now, what is vocal fry, you may ask? In layman\u2019s terms, it\u2019s when the edge of your voice croaks, creaks, and rasps. It\u2019s that stereotypical sound now associated with socialites and Kim Kardashian types.<\/p>\n<p>In fact, some have been going as far as to say that it\u2019s an epidemic!<\/p>\n<p>Yes, vocal fry has its detractors, and it is generally not desirable in every milieu; it <em>can<\/em> be a powerful tool for a pro\u2019s vocal arsenal. In fact, it\u2019s an extremely sought after skill in singing, where adding rasp can make a significant difference!<\/p>\n<p><strong>Today, we\u2019ll learn all about what makes vocal rasp happen and the contexts in which it can be used. We\u2019ll also go over some of the social ramifications and cultural tropes that have come with it. If you\u2019ve got a project lined up and need to hire a vocal pro, you may be thinking about which qualities their voice should have. Vocal fry is definitely not something to be used lightly, but it can work like gangbusters when it does!<\/strong><\/p>\n<p>Here, let\u2019s take a peek inside this vocal phenomenon!<\/p>\n<p>If you prefer to watch a video instead, click here:<\/p>\n<p><iframe title=\"Vocal Fry: What Is It, and Does It Hurt?\" width=\"800\" height=\"450\" src=\"https:\/\/www.youtube.com\/embed\/9f6PuaY-UM8?feature=oembed&#038;enablejsapi=1&#038;origin=https:\/\/bunnystudio.com\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p>This post has been updated in August 2021.<\/p>\n<h2><strong>What is vocal fry anyway?<\/strong><\/h2>\n<p><strong>Vocal fry is actually no more than a <a href=\"https:\/\/en.wikipedia.org\/wiki\/Vocal_fry_register\">vocal register<\/a>. It has more colloquial names that you can throw a tomato at. Here, check out some of the ones that Wikipedia offers: pulse register,\u00a0laryngealization,\u00a0pulse phonation,\u00a0creak,\u00a0croak,\u00a0popcorning,\u00a0glottal fry,\u00a0glottal rattle,\u00a0glottal scrape, or\u00a0strohbass. Whew! That made me tired just from reading it!<\/strong><\/p>\n<p>Know what the glottis is? It\u2019s the opening between the vocal folds! When vocal fry occurs, less air than normal passes through a loose glottis. Think of it as a tarp that hasn\u2019t been well fastened. The resulting gentle flapping leads to the telltale croaky or bubbly sound. The vocal fry sound is also characterized by being of a very low frequency. In fact, it\u2019s been recognized as the lowest vocal register.<\/p>\n<p>The classification of vocal fry as a register in and of it itself took a while to gain a foothold. While it was discussed in the field of phonetics and speech therapy, it became noticed by musical pedagogists in the 70s. Margaret Greene, a vocal pedagogist, videotaped vocal fry occurring and provided evidence to catalog it as a vocal register. It has:<\/p>\n<ul>\n<li>A particular vibratory pattern of the vocal folds.<\/li>\n<li>Its own set of pitches.<\/li>\n<li>A sound that distinguishes it from other registers.<\/li>\n<\/ul>\n<p>In fact, well-controlled practitioners of this register can reach notes that are far below <a href=\"https:\/\/en.wikipedia.org\/wiki\/Modal_voice\">modal voice<\/a>, the most common vocal register. Singer Tim Storms has the record for the <a href=\"https:\/\/www.youtube.com\/watch?v=lkdMl1ITw5M\">lowest recorded notes<\/a>. He can go as low as a G\u22127,\u00a0 a sound inaudible to the human ear at a frequency of 0.189 Hz!<\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter size-full wp-image-3662\" src=\"https:\/\/bunnystudio.com\/blog\/wp-content\/uploads\/2020\/02\/Vocal-fry_JO_2.jpg\" alt=\"vocal fry and what it means for voice acting\" width=\"640\" height=\"213\" srcset=\"https:\/\/bunnystudio.com\/blog\/wp-content\/uploads\/2020\/02\/Vocal-fry_JO_2.jpg 640w, https:\/\/bunnystudio.com\/blog\/wp-content\/uploads\/2020\/02\/Vocal-fry_JO_2-300x100.jpg 300w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/p>\n<h2><strong>So what\u2019s wrong about vocal fry anyway?<\/strong><\/h2>\n<p><strong>You\u2019ve probably read some article or another denigrating vocal fry. This may be due to the fact that it\u2019s become a trend among certain demographics, mostly twentysomething women in the developed world. It\u2019s been derogatorily referred to as \u201cKardashianing\u201d, from socialite cum-social media star Kim Kardashian.<\/strong><\/p>\n<p>Just read the opening paragraph in this <a href=\"https:\/\/www.mentalfloss.com\/article\/61552\/what-vocal-fry\">Mental Floss article<\/a>; \u201cYou may have heard of the linguistic fad that\u2019s creeping into U.S. speech and undermining your job chances. Or maybe you know it as the \u2018debilitating speaking disorder afflicting North American women\u2019 or the \u2018verbal tic of doom.\u2019&#8221;<\/p>\n<p>\u201cVerbal tic of doom?\u201d Methinks they doth protest too much. But wait, is it true that it\u2019s affecting women\u2019s chances of getting a job? In fact, yes! As with any fad, vocal fry has its own set of prejudices and unconscious biases to contend with. Just compare it with its \u201cYin\u201d cousin, Upspeak.<\/p>\n<p>While Upspeak is your typical valley girl accent and intonation, it includes its own vocabulary and linguistic principles. Vocal fry \u2014 as we\u2019ve seen above \u2014 is more about a particular quality of the vocal register. Here\u2019s two <a href=\"https:\/\/www.youtube.com\/watch?v=iYLosOtsjLM\">Game<\/a> of <a href=\"https:\/\/youtu.be\/dut6J32kMhM?t=248\">Throne<\/a>s stars spoofing Valley Girl Accents, just because I love you.<\/p>\n<p>And nobody seems to know with much certainty why vocal fry is being decried. A study conducted by journal PLOS One conducted with 800 participants tried assessing qualities on a scale. They were asked about their impressions on which were more educated, competent, trustworthy, attractive, and appealing as a job candidate. People with vocal fry did outstandingly poorly; with men, participants preferred normal voices by 83%, with women it was 86%.<\/p>\n<p>This led to journals like <a href=\"https:\/\/www.theatlantic.com\/business\/archive\/2014\/05\/employers-look-down-on-women-with-vocal-fry\/371811\/\">the Atlantic bemoaning this fact<\/a> and attempting to offer explanations.<\/p>\n<h3>Experts chime in<\/h3>\n<p><a href=\"https:\/\/www.ohniww.org\/katy-perry-voice-vocal-fry\/\">Dr. Reena Gupta<\/a> shared her opinion on the matter:<\/p>\n<p><strong>\u201cThe researchers in the Journal of Voice study observed that women were much more likely to exhibit fry than men. Earlier studies showed that this vocal creak was associated, in women, with being educated, urban-oriented and upwardly mobile. There\u2019s a theory that because the rumbling, deep male voice is perceived as being authoritative, perhaps that is why women are emulating it. It may even be subconscious.\u201d<\/strong><\/p>\n<p>It may be as easy as understanding that lower voices seem to correlate with higher echelons of power. It\u2019s even been shown that executives with deeper voices tend to make $170000 more on average!<\/p>\n<p>Another <a href=\"https:\/\/journals.plos.org\/plosone\/article?id=10.1371\/journal.pone.0051216\">PLOS One Study<\/a> in 2012 concluded that, especially with women, we hold lower voices in more esteem for leadership positions. They tested these conditions with several gender-equal groups of different ages. Across demographics, they found these amazing unconscious preferences:<\/p>\n<p>\u201cIn hypothetical elections for two such positions, men and women listened to pairs of male and female voices that differed only in pitch and were asked which of each pair they would vote for. As in previous studies, men and women preferred female candidates with masculine voices. Likewise, men preferred men with masculine voices. Women, however, did not discriminate between male voices.\u201d<\/p>\n<p>But, even with that knowledge, it\u2019s dangerous to conflate vocal fry with a low voice. Whilst it does allow one to go lower than normal, it doesn\u2019t convey the same full-bodied pitch. And, as we have seen, with the scores of prejudices against it, it may be best to hold off on the fry in job interviews.<\/p>\n<h2><strong>Vocal fry in singing<\/strong><\/h2>\n<p><strong>This is an extremely interesting territory. I\u2019m betting you\u2019ve enjoyed the work of certain gravelly-throated singers in your day. Whether it be country, rock, metal, or even pop music. From Chris Cornell to Janis Joplin, Tom Waits, Johnny Cash, Bonnie Raitt, etc. \u2014 all raspy. It\u2019s an extremely sought-after trait in the vocal world.<\/strong><\/p>\n<p>For singing, vocal fry conveys grit, authenticity, and it makes each ragged note sound like an all-out effort. Each performance seems like a hard-won struggle against physical limitations, with passages being achieved just by the skin of the singer\u2019s teeth. But, in actuality, that\u2019s not really the case!<\/p>\n<p><a href=\"https:\/\/www.youtube.com\/watch?v=X0YHDKZ7hU0\">Singing courses<\/a> explain it better than I would. To make it short: singing with vocal fry used to by this sort of mystical, fantastical technique. Everybody wanted to do it, but nobody knew how to achieve it in a healthy way. And <em>health<\/em> is really the point here. Those who had it and managed to sing like that night after night didn\u2019t really know how to convey it. What\u2019s worse: from an onlooker\u2019s perspective, it seemed like they were just screaming.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-3663\" src=\"https:\/\/bunnystudio.com\/blog\/wp-content\/uploads\/2020\/02\/Vocal-fry_JO_3.jpg\" alt=\"voice acting and vocal fry\" width=\"640\" height=\"213\" srcset=\"https:\/\/bunnystudio.com\/blog\/wp-content\/uploads\/2020\/02\/Vocal-fry_JO_3.jpg 640w, https:\/\/bunnystudio.com\/blog\/wp-content\/uploads\/2020\/02\/Vocal-fry_JO_3-300x100.jpg 300w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/p>\n<p>But in fact, the vocal fry can be a healthy part of vocal compression. It becomes a sound that\u2019s overlaid on a normal, well-pitched, well-resonated signing. If done in a healthy way, it becomes this killer technique in a singer\u2019s arsenal. They can sing with rasp across pitches, and with different levels of distortion.<\/p>\n<p>Case-in-point: like scream music? I know I sometimes do. Wonder how those magnificent screams are achieved? Well, wonder no more! While screaming used to be this incredibly opaque technique, it\u2019s now been demystified. Check out <a href=\"https:\/\/www.youtube.com\/watch?v=ZHyL1LqNKuk\">this video<\/a> to find out more. It\u2019s a marvel the kinds of sounds that we can produce with good, healthy technique. Remember: if it hurts, you\u2019re doing it wrong!<\/p>\n<h2><strong>So, is it for me?<\/strong><\/h2>\n<p><strong>That\u2019s going to be harder to find out, and it\u2019s where you\u2019ll do your own demography legwork. You need to know what type of crowd you\u2019re addressing. It\u2019s not as easy as saying \u201cit works\u201d or \u201cit doesn\u2019t\u201d. As you\u2019ve seen before, audiences respond to lower pitches and creaky voices in different ways.<\/strong><\/p>\n<p>For example, are you producing a commercial for a high-end clothing store in downtown LA? Then it may be better to have an actress that conveys the tonal qualities of the market you\u2019re targeting. But is it an explainer video about <a href=\"https:\/\/www.biology-pages.info\/P\/Polypeptides.html\">polypeptides<\/a>? Maybe not so much.<\/p>\n<p>But, remember what I was going on about above regarding vocal fry in music? Well, those techniques can be carried over into voice acting, like in <a href=\"https:\/\/bunnystudio.com\/blog\/video-game-voice-acting\/\">video games<\/a>. Characters need to have different tonal qualities, scream, and shout. Wonder how incredible voice actors like <a href=\"https:\/\/www.youtube.com\/watch?v=38sK6YksbnU\">Troy Baker<\/a> seemingly scream non-stop in games? Well, they\u2019re not hurting their voices, that\u2019s for sure.<\/p>\n<p>They\u2019ve just got a great technique!<\/p>\n<p>So, judge your needs carefully. Vocal fry is not the be-all-end-all solution or bane. It\u2019s just another tool in the toolkit. Know that it exists, and use it accordingly!<\/p>\n<h2><strong>In conclusion<\/strong><\/h2>\n<p><strong>I truly hope this small excursion through the world of vocal fry has been rewarding. It\u2019s a technique and vocal style that may have its ups and downs. My takeaway is that it\u2019s mostly misunderstood and that it thus needs to be explained correctly.<\/strong><\/p>\n<p>As with most things in life, it has its places. That means that it can also be abused, overused, or used incorrectly. It\u2019ll be your choice to see if any <a href=\"https:\/\/voicebunny.com\/\">pros you hire for your<\/a> projects need to be able to use deploy it at will.<\/p>\n<blockquote><p><strong>I trust you\u2019ll now make an informed decision! Find the best talent today at<a href=\"https:\/\/bunnystudio.com\/voice\/?p=mar-acq-con-CTAintext&amp;utm_campaign=ctaintext\"> Bunny Studio!<\/a><\/strong><\/p><\/blockquote>\n","protected":false},"excerpt":{"rendered":"<p>You\u2019ve probably woken up late more than a few times in your life. It\u2019s okay, nobody\u2019s judging! Well, maybe your boss did, or that date you made wait for an hour because you took a nap. But, did you ever notice how it affected your voice, made it creakier, lower, like Leonard Cohen? You may [&hellip;]<\/p>\n","protected":false},"author":12,"featured_media":3661,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2326],"tags":[22105],"hashtags":[],"class_list":["post-3124","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-voice","tag-freelancers"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Vocal Fry: What Is It, and Does It Hurt? - Bunny Studio Blog<\/title>\n<meta name=\"description\" content=\"Whether you like that raspy sound or not, there&#039;s no denying vocal fry is here to stay. 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