There are so many good things that come with a nurturing voice; support, encouragement, education, and protection. A nurturing tone is that of a caring parent, it is simply comforting and soothing.
When you hear a nurturing voice, you feel a rash of warmth. This voice is reassuring; when it says everything will be just fine, you have no choice but to believe it. A nurturing voice is sincere, warm and concerned, it makes you feel less alone.
The soothing nature of this voice makes it perfect for medical narrations. It’s the voice of the concerned mom or dad giving their child advice. Brands also use this tone in their radio and TV commercials to connect to the audience on an emotional level. This voice is also conversational and thus perfect for storytelling. Online videos for kids feature this friendly and motherly voice. Mindfulness meditation videos and audios also use the nurturing voice to get their audience to relax and calmly get through the exercise.
Traditionally, nurturing voices are associated with feminine characters. This voice is friendly, natural, easy-going, and relaxed. A nurturing voice has the unique ability to reprimand the listener in a nice and caring way. It is the voice of a mentor molding their apprentice, the voice that can sound warm as well as professional; the voice of the therapist.
A nurturing tone has multiple uses, both in advertising and entertainment. This voice provides more than emotional validation; it’s also a source of physical comfort and affection. Nurtures are friendly, yet they still maintain an air of authority that sets them apart as leaders.