‘Old MacDonald had a farm, ee i ee i oh.’ You sang that, and chances are that your audience will too. The singing voice has a lingering effect that can boost the impact of your project by not only entertaining your audience, but also increasing customer recall.
Let’s be honest, a singing voice can be an earworm, but that’s the good thing about it. It’s why radio tunes stick in our heads. The singing voice is melodic and beautiful to listen to. This voice brings the performance, and it has the unique ability to emotionally connect with your audience.
Opera performances, radio and TV commercials, animations, podcasts...it would be easier to name the places a singing voice isn't used. This voice can fit anywhere, it can enhance any performance and communicate any mood. A singing voice can be happy, somber, salesy, sarcastic, fun; the only limit is your imagination. This voice can also be used to communicate threat and malice in a horror movie.
There are different types of singing voices including soprano, tenor, baritone, bass, and many more. It’s common to use harmonious singing voices to make the sound richer. A singing voice can reach multiple vocal ranges depending on who is using it.
This voice doesn't have to break into a full performance all the time. Sometimes, a singing voice is simply sing-songy and doesn't break into a full song. A sing-songy voice indicated happiness or excitement in a character.