Without question, YouTube has become one of the best platforms for video sharing. People immediately check YouTube if they need videos, and most of the time, YouTube doesn’t disappoint. But because of the massive amount of videos on the platform, it’s really hard to get your video to stand out. Having a YouTube intro maker will allow you to do just that.
A YouTube intro is a short clip, usually 5 to 30 seconds, that is inserted at the start of all videos on your channel. This intro clip will set the tone for the channel, as well as give people a feel of what type of content you will provide them. It will also allow more people to easily identify you as the creator.
What Is YouTube and What Makes It Important?
YouTube is currently the second-biggest search engine, with millions of creators releasing content at a dizzying pace. Both businesses and internet personalities have realized the full potential of YouTube in helping them reach their goals. But for your video to have maximum impact, it needs to be consistent with your branding. This is why it is necessary to have a YouTube intro maker. But before we talk about how to make one, let us first find out how important YouTube intros really are.
Why Should You Have a YouTube Intro?
We’ve rounded up a couple of reasons why you should have a YouTube intro.
It gives viewers an idea of what your channel is all about
A YouTube intro will quickly give your audience an understanding of what they can expect from your videos. If used well, it will even familiarize them with your channel’s tone, look, and feel, as well as give them context before they watch your content.
Another option that will grab the attention of your viewers in seconds is the intro YouTube 3D.
It helps increase brand recall
If you want to have a strong personal brand and want people to recognize it immediately, one way to do this is to insert a YouTube intro in all your videos. Soon, everyone who watches your video will remember the intro and recognize you and your brand when they come across it in the future.
It increases brand trust
Through your YouTube intro, people will know what to expect from your channel, and it will make your videos more consistent. Consistency is so important because it not only builds familiarity but also trust. If your YouTube videos are reliable and your audience enjoys your content, they will surely subscribe.
The benefits of YouTube intro are not just limited to branding. It can also help you show important material to your viewers, such as your social media handles, your name, your upload schedule, and other relevant information about your channel that you want your viewers to know.
It gives your video a professional look
When you have a well-crafted YouTube intro made by a video editor, your content will look more professional. You can leverage this short clip to add an aesthetic value to videos and make it part of your branding. You can even include your unique design elements that will enable your videos to connect more with people. This will allow viewers to look at your content like a series rather than a standalone video.
It can improve audience retention
The retention level per channel on YouTube is only 35 to 40 percent, and it’s extremely important to find avenues that will enhance their retention to make sure you won’t lose people’s interest. A great YouTube intro can be your hook and inspire the audience to finish the video. It also decreases their level of curiosity and eases them into watching your content.
It helps in video marketing
Video marketing is so important for brands. Wouldn’t it be an awesome idea if you had tools that will allow you to ride this wave? A YouTube intro can give you an edge to improve your marketing game. With statistics pointing out that videos will be the overall champion in global data traffic in the future, you need to be more focused on creating an intro.
YouTube Intro Maker: Some Tips to Ensure You Make a Killer Intro
YouTube intros can make or break your videos. Since you will use this clip again and again, it needs to be perfectly engaging.
Every day, over 1.9 billion people watch a staggering 1 billion hours of videos. To stand out, your video intro needs to be smart, captivating, and eye-catching. The moment people press play, it needs to immediately hook their attention and motivate them to keep on watching. To capture their interest, catchy music, visuals, and messaging are needed.
The idea of crafting a great intro through a YouTube intro maker may seem overwhelming, especially if you don’t have a background in animation, but with the right professional to guide you, you can have a clip that can be inserted in all your content. Here are some tips to keep in mind.
Keep it short
Viewers are easily distracted on YouTube, so it’s important to keep your YouTube intro under 15 seconds. Videos that are two minutes long perform best on engagement, so you still have time to make a punchy intro and follow up with top-notch brand messaging. If you need help with brand messaging, you can hire an experienced writer.
Your intro needs to be visually appealing to capture the attention of people. To help you, use short scenes, and captivating colors at a zippy pace. People will appreciate seeing unexpected patterns, seamless animation, and music in your video. You can even hire a voice over artist to ensure people will pay attention to your content.
Explain what people will get
You need to make it clear in your intro that you are a reliable source of information or entertainment. From the start, it is vital to grab your audience’s attention so you can have a better chance of them watching your YouTube video until the end.
Reflect your brand
Make sure that the aesthetic elements of your YouTube intro reflect the colors, fonts, and visual style of your business or personal identity. Keep in mind that brand identity is the soul of your channel, and when someone sees your YouTube intro, they should be able to tie it back to you. If your video intro is not consistent, it will only dilute your messages and confuse your audience.
What You Need to Know About YouTube Intro Maker
There are tons of YouTube intro maker services online. If you plan on going this route, there are a number of steps you will need to follow that include:
- Choose a template
- Upload your logo
- Include other visual elements like social media handles
- Decide which font you want to use
- Use the effects and transitions available on your YouTube intro maker service of voice
- Pick the music that represents your brand identity
- Export your final product
Even if you don’t have experience in video editing, it will be fairly easy for you to create your own intro because most services are user-friendly.
But if you want the best output and best value for money, it is recommended to hire a professional. Here’s a step-by-step guide you can follow.
Define your goal
Think of the reason why you are posting videos on YouTube. Is it to stimulate the purchase of a product, entertain, or simply share information? What are the emotions you want your viewers to feel, and what impression do you want to create? All of these questions are something you should answer because it will dictate the purpose of your video.
Choose your style
There are tons of video styles you can follow for your YouTube video intro. You can make it dramatic, funny, retro, animated, or artistic, among many others. The choice simply depends on what your channel is all about. Just make sure the style represents your brand identity well.
Address your audience
Similar to when you’re creating other content, always think of how your viewer will react. Whatever the type of intro you are releasing, people need to understand that you are talking to them from the start. This will ensure that their attention remains solely focused on you, and they can become your loyal viewers.
Make it corporate
If you are creating a YouTube intro for your corporate business, make sure it includes your logo, name, and slogan. Remember that you only have a couple of seconds for this clip, so make sure the message is clear. The logo should be the major symbol in your intro. If you don’t have a logo yet, hire a designer to help you.
Just like visual elements, it is also important to pick the right soundtrack because it sets the tempo or tone of the entire clip. This will ensure that your channel is introduced well. Music is very easy to remember, so leverage this to inspire brand association. For YouTube intros, short sound effects or a short music track is recommended to use. When choosing one, keep copyright in mind and only choose sounds that won’t give you issues in the future.
Whatever YouTube intro maker you are using, mind the quality of the intro since it will convey the impression of the whole clip. Think about the format and parameters of the video file so it can be accurately displayed on every device.
Excited to Make Your YouTube Intro?
Investing in a YouTube intro maker is a no-brainer since your intro will give your audience a taste of what your brand is like. Since it’s the first thing they see, you really need to get it right. A lot of people think they need to buy expensive software to make one, but sometimes, it all comes down to hiring the best professional.